Sophie Askew of Askew Design
Let us introduce you to Sophie Askew, the designer for Askew Design. Her design style is vibrant and eclectic. Each of one her designs are filled with eye catching patterns and color palettes. Sophie balances modern and elegant style in her designs so well.
We’re thrilled to pieces that Askew Design is part of the English Paper Company. We could go on and on about our love for Askew Designs but we’ll stop and let you get to learn a little bit about Sophie and what inspires her design.
Where are you from? And where currently do you live?
Today I call New York home, but I was born and bred in Memphis, Tennessee. I got to New York via a pretty circuitous path through Colorado Springs, Sydney (Australia), Denver, Seattle and Atlanta.
How would you describe your design style?
Very eclectic- I love to mix traditional elegance with modern sleekness. Most of my work incorporates bright colors and bold patterns, infused with delicate graphics — the visual “icing” on the card.
What inspires your design
As clichéd as it may sound, the constant stream of excitement and energy that permeates life in New York City never disappoints me as a muse. I find I get ideas from any number of things — restaurant menus, Indie rock posters plastered on subway walls, old typographic graphics on historical buildings, I could go on forever!
What is your design process? To elaborate, In what way do you go about getting your ideas out and onto the computer?
I firmly believe that the more design you see, the more you can evolve your own style. I love interior design — the patterns, textures and textiles and the endless combinations you can create. I read shelter magazines avidly — in another life I might have been an interior designer. I had the privilege of working at Conde Nast and fashion editorials have formed a lot of the characters I use in my designs. A beautifully art directed editorial spread can serve as a phenomenal snapshot for a card design.
How did you begin your path in graphic design?
Since I was a child, I’ve always loved to paint and draw, and I come from an artistic family. I lost touch with this side of myself for a while until my best friend pointed out that I needed to play to my strengths and do what I love. Soon I found myself at the perfect spot to reengage my creative side: The Portfolio Center in Atlanta. As soon as I entered there, I felt that I was back home.
How did your interest in paper goods evolve?
I started making simple cards and invitations for friends and over time, I found that they were asking me to do things for them, rather than my offering! Funnily enough, while in Memphis visiting my family recently, my grandmother brought out cards that she had saved that I had made and sent to her many moons ago. I guess it’s always been in the blood!
How long have you been in the design field?
What is your favorite of your designs that the English Paper Company carries?
to be released: celebrate (champagne bottle popping) and cameos
from last collection: aqua fork and spoon/ pink royalty
Does the look and feel of Askew designs translate into your home decor or fashion style?
Yes and yes- to a point where my friends tease me. In fashion, I love vibrant colors and feminine designs. Rarely will you find me in all black — it seems like such a waste to me when there are so many amazing colors to be worn! And I firmly believe no room or outfit is complete without the right mix of accessories — like the delicate graphics that accessorize my work.
Is there a design trend your loving right now?
I’m really loving creating vector-based designs from watercolor backgrounds. It’s a new design direction for me— make sure to look for how it translates on paper with my future collections.
What is your absolute favorite part about designing paper goods?
Making people smile when they open an envelope. There’s no better payback.
Be sure to check back later in the week for an Askew album sneak peek!
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